• +24%

  watchtime vs. TikTok avg.

• +53%

  VTR 6-sec vs. TikTok avg.

• 5M+

  impressions (Berlin & Munich over 4 weeks)

JBL leverages brand ambassador Dilara to bring content into the real world using TikTok's new "Out-of-Phone" format to reach new audiences and drive engagement across in-app and offline touchpoints.

• 35.7%

  lift in ad recall

• 14.96%

  add-to-cart growth

• 14.47%

  complete payment growth

A TikTok Unified Lift Study helped McFIT validate the impact of adding an upper-funnel layer, unlocking scalable revenue growth and significant brand lift through TikTok Smart+ and fresh creator content.

• 12.3%

  Ad Recall Uplift

• 6.3%

  Brand Favourability Uplift

• 6.2%

  Intent Uplift

How eBay's Pre-loved Stories content series achieved full-funnel success

• 87x

  ROAS

• 22.3%

  CVR on 'Complete Payment' events

• 25M

  Impressions

Australian music festival drums up awareness and video views through TikTok ads to achieve 87x ROAS

Capturing the attention of Australian entertainment audiences for the launch of House of the Dragon.