• +24%

  watchtime vs. TikTok avg.

• +53%

  VTR 6-sec vs. TikTok avg.

• 5M+

  impressions (Berlin & Munich over 4 weeks)

JBL leverages brand ambassador Dilara to bring content into the real world using TikTok's new "Out-of-Phone" format to reach new audiences and drive engagement across in-app and offline touchpoints.

• +38%

  in click through rate

• 1.3M

  impressions

• -45%

  CPA vs. forecast

Amassing webinar registrations for WSU through Tribe and TikTok