• 143M

  total impressions

• +11.9%

  ad recall

• +10.6%

  awareness

Driving full-funnel impact with creator-led content and premium TikTok placements

• +4600

  orders in Q1 2026

• 3x

  ROI

• €233k+

  TikTok Shop revenue

A successful introduction to TikTok Shop, achieved with GMV Max

• 10.4k

  orders

• 7.1

  ROI

• 2.3k+

  orders generated in a single week

Achieving remarkable return on investment with GMV Max

• -10%

  cost per order

• 3300

  orders

• x2.42

  increase in orders

Building on existing learnings with a highly strategic Black Friday campaign

• 2.72%

  click through rate

• 36.57

  ROAS

• 14.88SAR

  cost per aquisition

Outstanding ROAS achieved through a strategic combination of TikTok Ad tools

• +1500

  units sold in one day

• 10k+

  revenue during LIVE event

• 2.68

  cost per aquisition

Sold out in one day with a focused GMV Max campaign

• 1.86

  ROI

• €13.66

  cost per order

• 1.5m

  impressions (Feb)

Continuing an ongoing campaign to scale a well-established skincare brand

• 2.8

  ROAS

• €34

  CPA

• 0.44%

  CTR

Maximising conversions with AI audience targeting

• 2.71DKK

  cost per lead

• 1019

  total leads

• 1235

  total conversions during black week

Launching a full-funnel introductory campaign for a scaling jewellery brand

• 18M

  video views

• 2.6

  ROAS

• 3k+

  new followers

Launching a powerful awareness campaign for a growing pet brand

• 1056%

  ROAS

• 400%

  year-on-year revenue increase

• 20%

  overall revenue share in Norwegian branch

Breaking into new markets with a hugely impactful campaign driven by Smart+

• +39%

  LPV rate

• +157%

  ROAS

• -58%

  cost per purchase

Learn How Sephora UK Drove ROAS with a TikTok Search Ads Strategy