• 35.7%

  lift in ad recall

• 14.96%

  add-to-cart growth

• 14.47%

  complete payment growth

A TikTok Unified Lift Study helped McFIT validate the impact of adding an upper-funnel layer, unlocking scalable revenue growth and significant brand lift through TikTok Smart+ and fresh creator content.

• 91k

  clicks

• 120k

  conversions

• 5m+

  impressions

Increasing conversions for a sportswear brand through innovative AI advertising tools

• +110%

  increase in orders

• +99.8%

  increase in GMV

• 50%

  month-on-month growth in Live GMV

Making massive impact on Black Friday through a highly successful Live Event

• +3.5X

  ROI

• 100%

  increase in orders

• -50%

  CPA vs to other platforms

Boosting sales, raising brand perception, and reaching new audiences with GMV Max

• 8.2m

  impressions

• 24.2k

  website clicks

• 2.95%

  CTR

Increasing website visits with high impact ad formats and a major rugby sponsorship

• 7m

  likes via ads

• 189m+

  impressions

• 1.8m

  paid follows

Growing a global fanbase through TikTok

• 79%

  reduction in CPA​

• +500%

  conversion rate

• 20m+

  impressions

Transforming TikTok into the brand's highest performing sales channel through a content-driven campaign

• +136%

  completed video view rate

• +69%

  average play time per video view

• +34%

  CTR

Strategically maximizing visibility in just 24 hours for a popular sports TV channel

• 140%

  increase in orders

• 97%

  growth in page views

• 107%

  account growth

Leveraging TikTok shop and GMV Max to drive rapid business growth

• +15.7%

  Page View

• +13%

  Start Checkout

• +12.2%

  Add Payment Info

Conversion Lift Study to prove TikTok incrementality on website traffic and purchased events, implementing pixels and applying a performance-oriented strategy.

• +177%

  increase in Conversions

• 9.5X

  conversions attributed by Fospha to TikTok vs last-click

• +30%

  efficiency

Helping Siroko to achieve performance objectives, including boosting sales and reducing CPA, by measuring TikTok value beyond last click attribution

• +68%

  increase in followers

• +1.5m

  impressions

• +414k

  reach

Increasing a football community thanks to TikTok ads