• 7.8%

  lift in ad recall

• 5.26%

  incremental lift in in-app searches

• 18.35%

  more incremental lift in app installs

Demonstrating TikTok's ability to boost app installs while delivering measurable brand impact with a Unified Lift Study

• +11.8%

  ad recall

• 8.5M

  unique users reached

• 6,662

  leads at £1.69 CPL

Learn How Carolina Herrera Launched ‘La Bomba’ with an Integrated Creator and Media Partnership on TikTok

• 62.5M

  video views

• 3.2M

  unique users

• 212K

  video views at 100%

Reimagining banking for an entertainment-first platform

• +36%

  Average Watch Time vs benchmarks

• +4.1%

  Brand Association with Sustainability

• 250

  Complete Registrations via Smart+

Powering a new generation with green energy through a full-funnel strategy

• 52m+

  impressions

• 106k+

  clicks

• 99.43%

  view rate

A high-impact brand campaign leveraging various TikTok ad formats

LUX achieves strong brand lift through their body wash campaign on TikTok

• 226M

  video views

• +32%

  followers

• +7.7%

  ad recall

Scoring big: How Deutsche Telekom gained fans and subscriptions for its MagentaTV platform during Euro 2024

• 20.1%

  higher ad recall

• 12.4%

  more awareness

• 3M

  6-second video views

Weleda finds its sweet spot leveraging a smart TikTok First asset mix

• +5.4%

  Ad recall

• +3.5%

  Familiarity

• +2.4%

  Intent

Building awareness in Spain for Yellowstone with SkyShowtime's campaign.

• 14%

  Point uplift in ad recall (vs. benchmark)

• 9%

  Point uplift in favorability (vs. benchmark)

How Pandora found out what their customers really think

• +40%

  Ad recall

• +23%

  Awareness

• +1.6%

  Intent

Launching a new train booking function for the Uber app through an engaging campaign built on user generated content.

• +15%

  Ad Recall Lift

• 2.38M

  Total Reach

• 21.1M

  Total Impressions

Lay's Scores Big in Portugal with UEFA Champions League TikTok Campaign