• 143M

  total impressions

• +11.9%

  ad recall

• +10.6%

  awareness

Driving full-funnel impact with creator-led content and premium TikTok placements

• 35.7%

  lift in ad recall

• 14.96%

  add-to-cart growth

• 14.47%

  complete payment growth

A TikTok Unified Lift Study helped McFIT validate the impact of adding an upper-funnel layer, unlocking scalable revenue growth and significant brand lift through TikTok Smart+ and fresh creator content.

• 62.5M

  video views

• 3.2M

  unique users

• 212K

  video views at 100%

Reimagining banking for an entertainment-first platform

• +36%

  Average Watch Time vs benchmarks

• +4.1%

  Brand Association with Sustainability

• 250

  Complete Registrations via Smart+

Powering a new generation with green energy through a full-funnel strategy

• 6.7M+

  Users Reached

• 450K+

  Engagements

• 4%

  Increase in Brand Association

Increasing brand awareness for MagentaMobil Young contracts in an effort to become part of the community

• 208M+

  Impressions

• 200M+

  Video Views

• 2.6M+

  Engagements

Driving mass brand awareness for Burger King® in Germany with a holistic strategy during their first year on TikTok in 2021