See our success stories

TikTok for Business solutions are working for companies everywhere. Explore the strategies they’re using and the results they’re getting.

TikTok Success Stories

Our success spotlight

Toyota Auto Ads on TikTok

Toyota

By integrating automotive-specific ad formats with a highly engaged audience, Toyota successfully enhanced its lead generation strategy, achieving 38% reduction in CPA compared to their standard lead gen approach.

See case study

Discover more success stories from across TikTok

Industry
Solution
Goal
Region
Business type
Total: 192 results
Food & beverage

Taylor Farms

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Leveraging Smart+ Catalog automation and Instacart integration to drive measurable, incremental grocery sales on TikTok.

Taylor Farms logo
April 29, 2026
Makeup & beauty

Laura Geller

Laura Geller thumbnail

Laura Geller unlocked 10% total revenue growth by confidently scaling GMV Max and Smart+

Laura Geller logo
April 23, 2026
E-commerce

OTTO

OTTO Thumbnail

Using Smart+ Catalog Ads, one of Germany's leading e-commerce platforms boosted efficiency, scaled app installs, and increased lower-funnel sales on TikTok.

OTTO Logo
March 31, 2026
Healthcare & pharmaceutical

Bloom Nutrition

Bloom

Unlocking full funnel efficiency for TikTok Shop with new consideration audiences from Consideration Ads

Bloom
February 19, 2026
Clothing & accessories

Aviator Nation

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Aviator Nation sparks major sales through Full-Funnel

AV_logo.jpg
February 10, 2026
Travel

Premier Inn

PI thumbnail

Learn How Premier Inn Unlocks Greater Efficiency with TikTok's New Travel Ads

PI logo 2
January 29, 2026
Gaming

SEGA

SEGA Thumbnail

Learn How SEGA is Driving Efficient Game Sales with TikTok Search Ads and Carousel Formats

SEGA logo
January 16, 2026
Clothing & accessories

NOBULL

NOBULL

Leveraging TikTok Shop audiences across Web and GMV Max to drive overall sales across both channels.

NOBULL
January 16, 2026
Makeup & beauty

Sephora Czechia

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How SEPHORA Improved ROAS Using TikTok’s Video Shopping Ads

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December 21, 2025
Healthcare & pharmaceutical

Goli

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Boosting conversion with Smart+ Catalog automation

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December 18, 2025
Food & beverage

Just Ingredients

Just Ingredients

Just Ingredients supercharges revenue with GMV Max + Focused View

Just Ingredients
December 02, 2025
Clothing & accessories

Tu Clothing

TU Thumbnail Image

Learn How Tu Clothing Achieved Record-Breaking Sell-Through Rates with TikTok Shop

Tu Logo - TT case study
December 01, 2025

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