• 68.3M

  users reached in a single day with TopReach

• 8X

  improvement in Omni Conversion Lift sale over sale

• 2X

  higher blended ROAS from Creator-Led Package creative

Transforming Target's seasonal Circle Deal Days promotional event into a destination shopping moment

• 55M+

  campaign views

• +5.4%

  lift in ad recall

• +3.3%

  lift in usage intention

From personal stories to shared culture, how Kleinanzeigen built trust and relevance on TikTok through creator-led storytelling.

• 1.2M+

  Delivered total impressions

• 96K +

  Conversions through the AI led microsite

• 147K+

  Clicks to landing page

Transforming Vesak traditions into an interactive digital experience with TikTok

• 16%

  Engagement Rate

• 163M

  Video Views

• +12%

  Ad Recall Lift

From convenience to connection OXXO turns everyday moments into love stories on TikTok

• +48%

  Increase in ad recall

• +20%

  Increase in familiarity

• +4,000

  Purchases

During the most competitive retail period of the year, POWER Sweden used TikTok to move from price messaging to cultural relevance, delivering strong brand lift and thousands of purchases.

• +44%

  CVR

• -94%

  CPA

• -56%

  CPC

Learn How Marks & Spencer Drove Incremental Customer Growth With Smart+ and TikTok-First Creative

• 24%

  lift in purchases

• 28%

  lift in ROAS

• 4.9%

  lift in paid search traffic

Driving sales and search traffic across the Nordics with full-funnel campaigns.

• 21.5pp

  incremental lift in Ad Recall with Brand Consideration Ads

• 11.4pp

  incremental lift in Preference with Brand Consideration Ads

• 10pp

  incremental lift in Purchase Intent with Brand Consideration Ads

A Brand Consideration Ads strategy to boost C&A's branding on Children's Day

• +147%

  Video Views

• 6.4x

  Higher Engagement

• 14x

  Higher CTR

Transforming Black Days with a Symphony-powered TopView that drove instant visibility and performance

• 300M+

  impressions

• 1.2M+

  Ulta Beauty store visits

• 109M+

  video views of Branded Mission content

Teaming up with TikTok to spread joy through Beauty during TikTok Beauty Month

• 461

  video submissions

• 530K

  effect interactions

• +21M

  boosted impressions

Reimagining second-hand shopping by engaging UK creators and generating over 21 million impressions on TikTok.

• +16%

  return on ad spend

• -10%

  cost per purchase

• +11%

  conversion rate

Fueling always-on sales with Smart+ Catalog Ads