About Recommendation usage score for your upgraded Smart+ experience

After creating a campaign in the upgraded Smart+ experience, you'll be able to track your progress toward fully optimizing your ad group with steps and a recommendation usage score. Based on that score ranging from 0% to 100%, powered by data and delivery model, we'll provide recommendations to help to improve your score and attempt to improve business outcomes.

Each recommendation is designed to improve efficiency and overall campaign performance across the campaign flow based on the following:

• Catalog

• Budget strategy

• Optimization and bidding

• Budget and schedule

• Audience targeting

• Placements

• Creative assets