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About Comment Management

Last updated: February 2025

The Comment Management tool allows you to view and manage comments made on your ads directly in TikTok Ads Manager.


When you manage your comments, you'll be able to:

  • Increase engagement by replying to and liking comments.

  • Hide and filter comments that present brand or safety concerns.

  • Create a blocked words or blocked user list to automatically block specific comments.


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