Bulk Edit Ads
Last updated, July 2023

With the Bulk Edit feature, you can make changes to multiple campaigns or ad groups at once. You can use the Bulk Edit feature to make bulk changes to your ad's Status and Budget & Bid.


Watch the video below to see how you can edit hundreds of ads at once.


Make Bulk Edits to Ad Status

From the Campaign tab, you can make bulk edits to your ad status at the campaign, ad group, or ad level:

  • ​Enable: Select multiple campaigns, ad groups, or ads. Then click Edit and select Enable from the dropdown list, triggering the ads to start delivering.

  • Pause: Select multiple campaigns, ad groups, or ads. Then click Edit and select Pause from the dropdown list.

  • Delete: Select multiple campaigns, ad groups, or ads. Then click click Edit and select Delete from the dropdown list.


Note: Deleted campaigns and ad groups still exist in your account but can not be edited.


Make Bulk Edits to Bid

  1. ​Go to the Ad Groups list from the Campaign tab and select the ad groups you want to adjust and click Edit, then click Edit Bid. This will open the Edit Bid module.

  2. To edit the bid of all ad groups at once, select how you want to edit the bids from the dropdown menu. Choose from: Change bid to, Increase bid by, or Decrease bid by. Next, select if you want to adjust your bid by the total amount or percentage. Then the enter the new bid and click Apply to All, then click Submit.

  3. ​To edit the bid of an individual ad group, enter the amount in the New Bid column and click Submit.


Note: You cannot adjust the bid for Reach & Frequency Ads Groups or those using the Lowest Cost Bid Strategy.


Make Bulk Edits to Budget

  1. ​From the Campaign tab, go to the Ad Groups list, select the ad groups you want to adjust, click Edit, and click Edit Budget. This will open the Edit Budget module.

  2. ​If the ad groups you selected use different budget types, there will be a separate tab for Daily Budget and Lifetime Budget. In this scenario, you will need to adjust Ad Group's Budgets from both tabs.

  3. To edit the budget of all ad groups at once, select how you want to edit the budget from the dropdown menu. Choose from: Change daily/lifetime budget to, Increase daily/lifetime budget by, or Decrease daily/lifetime budget by. Next, select if you want to adjust your budget by total amount or percentage. Then the enter the new budget and click Apply to All, then click Submit.

  4. ​To edit the bid of an individual ad group, enter the amount in the New Bid column and click Submit.


Considerations for Editing Budgets

  • ​The smallest amount that you can adjust an Ad Group's budget is is $10 in your account's currency.

  • ​The New Budget must be greater than or equal to 105% of the Total Spend. This 5% will act as a buffer while the system implements the change. For example:

    • ​If you are editing an ad group that uses a Daily Budget and has a Total Cost of $100, the New Budget must be over >$105.

    • ​If an Ad Group uses a Lifetime Budget and has a Total Cost of $200, the New Budget must be over >$210.

    • ​Your new budget must always be greater than your ad group's bid - or the minimum supported budget.


Content