About TikTok Ads Promotional Codes

Last updated: September 2024

Tiktok only offers promotional codes to advertisers who pre-load/credit their ad accounts in advance. You need to activate the code by its expiration date and then meet the requirements mentioned in the promotional material.


For example, if the offer says you need to spend 10,000 JPY (excluding taxes) within 31 days, you need to make an advance payment of at least 10,000 JPY plus tax and also spend it entirely by accruing enough clicks within 31 days. After spending the required amount, you'll typically see the credit appear on your payment page (in settings) within one day.


Note: We recommend you make an initial payment that is more than the requirement, because Tiktok ads may stop serving your ads before the entire amount is spent.


For example, you set your bidding price as $3 and you only have $2 left in your account, your remaining $2 will not be consumed. Read Tiktok Ads Platform Payment Terms for more information.

Terms and Conditions apply for online advertising promotional credits

  1. Advertisers will be charged for all advertising that exceeds the promotional credit. Advertisers can suspend their ads anytime before the promotional credit amount is exhausted if they do not wish to receive additional advertising charges. Advertisers will not be notified once the promotional credit is exhausted.

  2. Offer subject to ad approval, valid registration, and acceptance of the TikTok for Business standard terms and conditions.

  3. The promotional credit is non-transferable and may not be sold or bartered.

  4. The pricing of ads, and the quantum and type of advertising that can be procured from any Coupons or Vouchers shared shall be entirely at TikTok's discretion.

  5. Offer may be revoked at any time for any reason by TikTok.

  6. Advertisers are responsible for the payment of any taxes incurred.

  7. One promotional credit per customer.

  8. There will be an expiration date for the credit. Normally the date will be the 31st, March of the succeeding year you activate the promotional offers.

  9. You may be required to accrue a minimum amount of advertising spend and be successfully billed before the promotional credit is applied.

  10. If you create your TikTok Ads Manager account in a different currency than the one in which your promotional credit has been awarded, the actual amount of the promotional credit may be subject to foreign currency fluctuations.

  11. Your account must remain in good standing in order to be eligible for a promotional credit.

  12. Your use of this voucher and/or the promotional credit constitutes your acceptance of these terms and conditions. Offer void where prohibited by law.

  13. If any of these clauses are found to be illegal, invalid or otherwise unenforceable, then they shall be deleted from these Terms and the remaining clauses shall survive and remain in full force and effect.

  14. Insofar as permitted by law, we will not assume any responsibility or liability for any inaccurate or failed electronic data transmission, nor and inaccessibility or unavailability of TikTok.