Campaign ManagementCreate, manage, optimize your campaigns, ad groups, and ads.
Creative Assets & ToolsManage creative assets in batch, take advantage of various creative tools, and view creative performance data.
Audience ManagementCreate, update, and manage audiences to consistently have the most up-to-date audience being targeted.
Account ManagementManage ad accounts, users, assets, and finance in Business Center.
Data InsightsRun a report on your auction ads and reservation ads data, and customize the data format per your needs.
Ad MeasurementEndpoints and tools to measure the effectiveness of your ads.
Catalog & TikTok StoreCreate and manage catalogs including adding, updating, and removing products; create TikTok Store and manage storefront.
Campaign CreationCreate and update your first campaign through APIs.
Audience IntegrationUnderstand different audience types and learn how to create and manage audiences.
Webhook SubscriptionMake subscriptions through webhooks to get real-time updates for leads, ad review status or TikTok Creator Marketplace order.
Lead GenerationGenerate and obtain leads from lead generation ads.
ReportingCreate different types of reports in synchronous mode or asynchronous mode.
Driving seasonal product sales with weather-triggering automated rules powered by APIs.
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