About Lemon8 for Brand Auction in TikTok Ads Manager
Lemon8 is a community app for lifestyle content, featuring photos and videos about beauty, fashion, food, travel, fitness, and pets. It's part of the TikTok app and focuses on real-life experiences, offering tips, guides, and product reviews. Ads appear in the For You Feed, Search Results Page, and Immersive Feed. Lemon8 Brand Auction helps you to reach unique Lemon8 communities through TikTok Ads Manager with the Reach advertisement objective.
Availability
Lemon8 Brand Auction ads are available in the following countries:
United States of America
Japan
Thailand
Indonesia
Singapore
Malaysia
Lemon8 supports the following advertising objectives:
Auction Reach
Video Views
Benefits
High-quality, cost efficient placements: Lemon8 Brand Auction surface ads in environments that naturally capture attention and deliver meaningful performance beyond TikTok.
Expanded audience reach: Unlock incremental, high-quality users unique to Lemon8, extending brand exposure across new communities.
Consistent brand safety: Lemon8 adheres to the same brand safety framework as TikTok, incorporating first-party inventory verification measures to ensure a safe advertising environment.
Deeper user engagement: By extending campaigns beyond TikTok to include Lemon8, brands can reach a highly engaged audience and drive stronger attention to and recall of brand messages.
