Auto Remix feature enhances the Video-to-Live feature of LIVE GMV Max by automatically generating short video creatives in around 25 seconds from actual livestreams and product information, effectively increasing the creative supply for your video-to-live advertising.
Optimized creative supply: Auto Remix is a cost effective tool that uses system intelligence to generate short video creatives, ensuring a steady flow of engaging content.
High-performance clips: The feature extracts the best moments from past or ongoing livestreams, adding minor decorations like sound, animation, and stickers to enhance viewer engagement.
Video remix generation: If there aren't enough video creatives, Auto Remix checks the product list of the ongoing livestream and generates videos using existing videos in your TikTok account and product details page information.
Ease of use: The process is straightforward, requiring minimal manual intervention, making it ideal for busy sellers.
Livestream highlights generation: This strategy involves analyzing past or ongoing livestreams to extract the most engaging clips and enhancing them with minor decorations.
Video remix generation: This strategy checks the availability of video creatives and generates new videos by using existing TikTok videos and product details.
Ad-only mode: Auto Remix videos are set to 'ad-only' mode, meaning they are specifically designed for advertising purposes and are not directly visible by public users on the TikTok profile.
Video engagement
Impressions
Clicks
CTR
Video views
Video views at 25%
Video views at 50%
Video views at 75%
Video views at 100%
2-second video views
6-second video views
Livestream sales
Orders
Orders (Current shop)
GMV
GMV (Current shop)
Livestream engagement
LIVE views
10-second LIVE views
Average LIVE duration
Live follows
Access via Seller Center
Log in to Seller Center and go to Marketing.
Click Shop Ads and select Create GMV Max ads.
Access via TikTok Ads Manager
Log in to TikTok Ads Manager and click GMV Max
Click Create GMV Max ads.
Setup Steps:
Click Promote LIVE, tick Auto Remix.
Check the settings and click Publish.
If you have multiple TikTok accounts, ensure the one labeled as LIVE GMV Max is the Official TikTok account. If you can't find it, click Add new account and obtain ad-authorization from the TikTok account.
Under the ad creative module, if you haven't obtained permission to upload videos, an error guidance will appear. Click Edit access, and a QR code will appear. In the TikTok app, log in to the TikTok account, scan the QR code, and confirm to obtain permission.
Note: You can disable Auto Remix or remove videos, but it can impact performance potential.
Note: For some sellers, the Auto Remix toggle is enabled by default. Sellers have complete control and can turn it off at any time during campaign creation (for new campaigns) or editing (for existing campaigns).