広告セットの作成方法
プレースメント概要
広告ターゲティング
オーディエンス
類似オーディエンス
入札と最適化
ブランドセーフティおよび適合性
配信タイプ
The Following Feed placement serves ads within the "Following" tab, where users view content from accounts they follow. Ads are shown as users scroll through posts from creators they actively engage with.
Following Feed supports the same objectives and bidding methods as Profile Feed:
Reach
Video Views
Traffic
Conversion
App Installs
Lead Generation
Supported bidding methods include:
CPM (Cost per Thousand Impressions)
oCPM (Optimized Cost per Thousand Impressions)
CPC (Cost per Click)
Note: Following Feed placement is automatically included when selecting TikTok's For You Feed and cannot be opted out through TikTok Ads Manager.
Learn about placements and available locations.