About one-click GMV Max auto creation

Zuletzt aktualisiert: Oktober 2025

One-click GMV Max auto creation is an automated feature that simplifies ad management for major TikTok Shop promotions. It automatically creates GMV Max ads for campaign products, eliminating the need for manual campaign setup. This intelligent automation feature is designed to help merchants optimize their promotional performance while reducing operational complexity during high-traffic events.


Note: To maintain promotional benefits such as event subsidies and traffic boosts, ensure your GMV Max campaigns remain active with actual ad spend, and keep your ROI target at or below twice the recommended value.

Benefits of one-click GMV Max auto creation

  • Automatic integration: When you register products for a major promotion through TikTok Shop, the system automatically identifies eligible products and creates GMV Max campaigns for them.

  • Smart timing: The platform creates campaigns at optimal times based on the promotion level.

  • Intelligent optimization: The system uses advanced automation technology to coordinate organic, paid, and creator traffic, optimizing your overall TikTok Shop revenue during promotional periods.

  • Promotional benefits: Automatically qualifies your products for major promotion benefits including event subsidies, exposure resources, and traffic boosts when campaigns meet performance requirements.


Features of one-click GMV Max auto creation

  • Editable elements: You can modify target ROI, daily budget, creatives, and promotional day budget percentages. You can also add or remove products and adjust campaign names.

  • Restricted elements: Campaign start and end times are locked during the promotional period to ensure optimal performance. You also cannot pause or delete campaigns until after the promotion ends.

  • Performance monitoring: You can track campaign performance through your regular TikTok Ads Manager interface, with all standard reporting and analytics available.

  • Post-event flexibility: After the promotional event ends, all editing restrictions are lifted, and you can freely modify or turn off campaigns as needed.


Troubleshooting common issues for one-click GMV Max auto creation

  • Ad account not opened: Contact your account manager to set up your account.

  • Agency permissions not authorized: Work with your agency to complete the authorization process.

  • Shop in promotion mode: Wait for shop-wide promotion mode to be disabled.

  • Missing promotional benefits: Verify your campaign is running with actual ad spend, ROI target is within acceptable limits (less than or equal to recommended value × 2).