About TikTok Creative Exchange for partners

Dernière mise à jour : mars 2026

TikTok Creative Exchange is a creative partnership solution that allows advertisers and creative partners to collaborate and quickly produce and deliver large volumes of creative content.


Benefits

  • Full suite of services from quick onboarding, brief creation process, matching advertisers with vetted creative service providers, project management from beginning-to-end, direct integration with Ads Manager, and ability to track and compare performance to industry benchmarks

  • Streamlined workflow enables fast, scalable production and delivers large volumes of ad creatives to advertisers

  • Network of creative service providers experienced in creating high-performing video ads


How it works

  1. Creative partners can sign up for TikTok Creative Exchange through https://ads.tiktok.com/creativeexchange/creative-partner.

  2. Set up a partner profile and add users for the account.

  3. Find briefs to accept, or reject inbound briefs.

  4. Once a brief is accepted, collaborate with an advertiser to scope, align, and deliver on a project.

  5. Measure the results of the project, including campaign performance.

  6. Invoice and receive payment for the project.


Étapes suivantes

Pour commencer, inscrivez-vous à TikTok Creative Exchange via https://ads.tiktok.com/creativeexchange/creative-partner.

Remarque : TikTok Creative Exchange est en cours de transition vers la solution Partner Exchange de TikTok One, et les améliorations futures seront apportées sur la plateforme TikTok One. Les partenaires créatifs sont encouragés à passer à la plateforme TikTok One pour les partenaires. En savoir plus sur TikTok One pour les partenaires.