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About TikTok One for creators

Last updated: February 2025

TikTok One is a platform for creators to find business opportunities, partner with brands, and get paid for your creativity.


With TikTok One, you'll have access to:

  • Simplified campaign management: Access everything you need to run brand deals on TikTok, including open brand opportunities, action items, and payouts.

  • More monetization opportunities: Find and sort opportunities by exploring different types of brand deals and applying to ones that fit your interests and expertise.

  • Enhanced discoverability: Get discovered by the right brands by applying to open opportunities or use our enhanced matching tools to pair you with opportunities that fit your profile.

  • Flexible payment options: Access to flat fee payments and revenue sharing options based on your campaign preferences.

  • Supercharged creative resources: Keep up with trends, creative best practices, and build your skills using our library of resources and tools.


TikTok One is open to creators by invitation or application. When a brand invites you to a campaign, you'll receive a TikTok inbox notification and a notification on TikTok One.


Applications are open opportunities that brands have posted on TikTok One for creators to join directly or apply for the brand's approval. When a brand accepts your application, you'll receive an in-app notification.


Learn about the TikTok Creator Academy for more creation and monetization resources.