Advertising on TikTok
TikTok accounts
Managing your Business Center
TikTok E-Commerce Partner Platforms
Developers
Create a campaign
Create an ad group
Creating ads in other TikTok tools
Consideration objectives
App promotion
Lead Generation
In-feed video
In-feed interactive
Non-feed placement
Interactive enhancements
Industry ad solutions
Ad auction optimization
Creative optimization
Creative partnerships
Smart+ Campaigns
App Measurement
Offline conversions
Web measurement
Insights and reporting
Shop Ads Measurement
Billing options
Billing management
Promotions, Ad Credits and Coupons
Troubleshooting billing and payment
Advertising Policies
Privacy practices and policies
GMV Max
GMV Max
LIVE GMV Max
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- About LIVE GMV Max
- Best practices for LIVE GMV Max
- GMV Max Guidelines
- How to create a LIVE GMV Max campaign in Seller Center
- How to create a LIVE GMV Max campaign in TikTok Ads Manager
- How to authorize an ad account to run a LIVE GMV Max campaign in Business Center
- Troubleshoot your LIVE GMV Max campaign
- Differences between LIVE Shopping Ads and LIVE GMV Max campaigns
- About video metrics for LIVE GMV Max campaigns
- How to update a video in your LIVE GMV Max campaign
- About Auto Remix for LIVE GMV Max
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Product GMV Max
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- About Product GMV Max
- How to make creative assets available for your Product GMV Max campaign
- How to view reporting for your Product GMV Max campaign
- Tips to measure product and video quality in your Product GMV Max campaign
- How to create a Product GMV Max campaign in Seller Center
- GMV Max Guidelines
- How to change your primary ad account in Seller Center
- Troubleshoot account settings for GMV Max in TikTok Ads Manager
- How to create a Product GMV Max campaign in TikTok Ads Manager
- About attribution for GMV Max
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Max delivery optimization
- Ad optimization /
- GMV Max /
- Product GMV Max /
How to change your primary ad account in Seller Center
Your primary ad account is an ad account connected to your shop that is accessible in the Ads dashboard. You can change your primary ad account in Business Center without affecting the ads in any of your ad accounts.
Before you begin
Make sure your primary ad account is connected to the same Business Center as your TikTok Shop.
How to change your primary ad account in Seller Center
Sign into the Seller Center for your TikTok Shop.
Click Shop Ads in the left-hand menu. If you're in the U.S., you'll need to click Marketing in the left-hand menu first.
Click Manage account.
Go to the Ad account section and find Primary ad account.
Click Change primary account. You'll see the Shop and TikTok accounts connected to this ad account.
Click the dropdown and choose a new ad account.
When you're finished, click Confirm.