How to schedule a budget change
TikTok Ads Manager supports scheduling a change to your ad group's daily budget. This will allow you to make a change to an ad group's daily budget that will go into effect at approximately 12:00 AM the following day, based on the time zone setting of your account.
For example, if you want to increase your ad group's daily budget from $100 to $120 on Saturday, you will need to schedule the budget change on Friday before 11:55 PM. If you want to decrease your budget back to $100 on Monday, you will need to schedule the budget change on Sunday before 11:55 PM.
The time zone setting of your account will determine when the change goes into effect. You cannot schedule budgets for the following day between 11:55 PM and 12:00 AM.
From the ad group list:
Go to Campaign.
Click Ad Group List.
Select an Ad Group.
In the budget column, click the pencil icon. This will pull up the Scheduled Budget Change setup box.
Note the approximate time of change.
Enter a daily budget.
Click Confirm.
After you have scheduled a budget change, review the scheduled budget by hovering your mouse over the alarm clock icon in the budget column.
To edit a scheduled budget, click the pencil icon in the budget column.
Change the daily budget amount.
Alternatively, click Delete Budget Change.
Click Confirm.
From the edit ad group page:
Go to Campaign.
Click the Ad Group List.
Select an Ad Group.
Under the name column, click Edit.
From the Edit Ad Group Page, go to the Budget and Schedule module.
Click Scheduled Budget Change.
In the Scheduled Budget Change setup box, note the approximate time of change.
Enter a daily budget.
Click Confirm.
Once you schedule the change, you will see the scheduled budget below the current budget, this notification will display the budget amount and the approximate time of change.
To edit a scheduled budget, click the pencil icon next to the schedule budget notification.
Then enter a new daily budget or click Delete Budget Change.
Click Confirm.