Supported Events By BASE

Last updated: August 2024

The TikTok Pixel for BASE includes standard events to help you measure ad performance and optimize campaigns.

Below is a list of events that are currently supported.

Event	Description
View Content	When a user lands on a product details page.
Add to Cart	When an item is added to the shopping cart.
Initiate Checkout	When the checkout process is started.
Purchase	When a purchase is made or checkout flow is completed.
Complete Payment	When a registration is completed.