The TikTok Pixel for SHOPLINE includes standard events to help you measure ad performance and optimize campaigns. Below is a list of events that are currently supported by the TikTok integration with SHOPLINE and TikTok Pixel.
View Content: When a visitor views a specific page.
Add to Cart: When a visitor adds an item to the cart.
Initiate Checkout: When a visitor proceeds to checkout.
Purchase: When a visitor makes a purchase or a checkout flow is completed.
Search: When a visitor performs a search in your store.
Add billing: When a visitor adds payment information during the checkout flow.
Complete Payment: When a visitor successfully completes a payment.