TikTok Market Scope account roles and permissions
This guide lists the main roles and their permissions to help you manage your TikTok Market Scope account effectively. Understanding the roles and permissions in TikTok Market Scope helps you control access properly and make teams work together well.
Note: TikTok Market Scope is currently available to a limited number of brands. To request access, reach out to your Account Manager to see if you qualify.
Admin | Full access (view and edit) to all TikTok Market Scope modules and the account setting page. |
Standard | View and edit all TikTok market Scope modules, and view the account setting page. |
Analyst | Access to certain TikTok Market Scope modules, as below. All analysts have full access (view and edit) to the audience creation function under Audience module. |
Brand Perception Analyst | Access the TikTok Market Scope brand perception module, to understand your brand voice and net sentiment rate, and get actionable insights. |
Merchandise Analyst | Access the TikTok Market Scope merchandise module to review trending products and explore growth opportunities. |
Audience Analyst | Access the TikTok Market Scope audience module, to create audiences and view audience assets and audience personas. |
View Post-campaign review report | View the post-campaign review reports under the posts campaign report module. |
Create Post-campaign review report | Create and view the post-campaign review reports under the post campaign report module. |
In TikTok Market Scope, assigning desired roles properly enhances security and makes the workflow more efficient. Check the permissions regularly to make sure only the authorized users can access what's needed.
