About TikTok on SHOPLINE
Last updated, August 2023

Before getting started: TikTok on SHOPLINE is not available in all markets. Visit SHOPLINE's platform to determine availability in your country or region.

TikTok on SHOPLINE is a turnkey solution that enables SHOPLINE merchants to onboard on TikTok For Business, makes it easier to manage TikTok ad campaigns, and track campaign performance by driving more traffic to merchant's stores, and boosting sales. 

TikTok on SHOPLINE lets you: 

  • Get started with TikTok For Business with one click. With a single click, you can create or link your TikTok For Business account, TikTok Ads Manager and TikTok Business Center, and install the TikTok Pixel.

  • Unlock advanced Pixel features. Built using the powerful developer code, SHOPLINE, TikTok on SHOPLINE gives you exclusive access to the pixel's newest features.

  • Advanced Matching: Track website visitor events with improved match rate accuracy to better measure results. 

  • Audience enrichment: Build audiences and capitalize on opportunities to deliver relevant ads to potential customers. 

  • Product parameters: Send additional information about website visitor actions, like the total price of an order or product name and category. You can use these product parameters to customize audiences and enrich reporting with metrics like Return on Ad Spend (ROAS). 

  • Automatic updates: Stay on top of the latest pixel updates with automatic updates - no action required.

  • Promote Products on TikTok: Easily set up and manage conversion campaigns from A-to-Z within SHOPLINE using guided campaign creation.

  • Sync your e-commerce catalog**: Make your products discoverable on TikTok with the automatic catalog sync from SHOPLINE. 

**Product catalog sync will follow the general TikTok Advertising Policies.