About Estimated Delivery Results error messages on TikTok Ads Manager

Last updated: July 2024

Due to our consideration of model capability and prediction accuracy, you may not be able to see EDR results, and error messages pop up. Learn more about error messages and why you see them in the following chart.

Error Message Types

EDR Type

Error Message on TikTok Ads Manager

Why do you see this error message

Bid EDR

Estimated results unavailable because ad placement doesn't include TikTok.

Your ad group's placement should include TikTok.

Bid EDR

Estimated results unavailable because bid is beyond the estimated scope.

You have entered an extraordinarily large or small number, which exceeds EDR's prediction model

Bid EDR

Estimated results unavailable because ad group is not delivering.

Your ad group is not in-delivery, and EDR currently only supports in-delivery ad groups

Bid EDR

Estimated results unavailable because budget type is not daily budget.

Your ad group is not with a daily budget, and EDR can't support this scenario

Bid EDR

Estimated results unavailable because you're using campaign budget optimization

Your ad group is with Campaign Budget Optimization, and EDR can't support this scenario

Bid EDR

Estimated results unavailable because of insufficient ad group conversion.

Your ad group does not have enough conversions for model prediction

Bid EDR

Estimated results unavailable because the bid changed today.

You have changed your bid today, and for accuracy purposes, we don't show EDR results

Bid EDR

Estimated results unavailable because you're using app event optimization or value optimization.

Your ad group is App Event Optimization / Value Optimization ad group, and currently EDR does not support these ad group types

Budget EDR

Estimated results unavailable because ad placement doesn't include TikTok.

Your ad group's placement should include TikTok.

Budget EDR

Estimated results unavailable because ad group budget exceeds its campaign budget.

You have set your ad group budget > its corresponding campaign budget, and EDR can't support this scenario

Budget EDR

Estimated results unavailable because budget type is not daily budget.

Your ad group is not with a daily budget, and EDR can't support this scenario

Budget EDR

Estimated results unavailable because you're using campaign budget optimization

Your ad group is with Campaign Budget Optimization, and EDR can't support this scenario

Budget EDR

Estimated results unavailable because the budget changed today.

You have either changed your budget today or your ad group is with scheduled budget, and EDR can't support this scenario

Budget EDR

Estimated results unavailable because this ad group shares same setting as another.

Your ad group shares the exact same settings as another ad group, and EDR can't support this scenario

Budget EDR

Estimated results unavailable because ad group is not delivering.

Your ad group is not in-delivery, and EDR currently only supports in-delivery ad groups

Budget EDR

Estimated results unavailable because of insufficient ad group conversion.

Your ad group does not have enough conversions for model prediction

Budget EDR

Estimated results unavailable because you're using app event optimization or value optimization.

Your ad group is App Event Optimization / Value Optimization ad group, and currently EDR does not support these ad group types

Budget EDR

Estimated results unavailable because ad group budget exceeds its campaign budget.

The ad group budget should be lower than the campaign budget. Please adjust your ad group budget.

Bid EDR & Budget EDR

Estimated delivery results doesn't support current scenario.

If your ad group does not meet any of the above scenarios, and you still can't see EDR results, it is due to some other backend product incapability, which we will improve in the future.