Advertising on TikTok
TikTok accounts
Managing your Business Center
TikTok E-Commerce Partner Platforms
Developers
Create a campaign
Create an ad group
Creating ads in other TikTok tools
Consideration objectives
App promotion
Lead Generation
In-feed video
In-feed interactive
Non-feed placement
Interactive enhancements
Industry ad solutions
Ad auction optimization
Creative optimization
Creative partnerships
Smart+ Campaigns
App Measurement
Offline conversions
Web measurement
Insights and reporting
Shop Ads Measurement
Billing options
Billing management
Promotions, Ad Credits and Coupons
Troubleshooting billing and payment
Advertising Policies
Privacy practices and policies
TikTok accounts
TikTok accounts overview
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- Types of TikTok accounts
- About linking a personal TikTok account with a TikTok for Business account
- How to link a new TikTok for Business account with a TikTok account
- How to unlink a TikTok account from an existing TikTok for Business Account
- How to link an existing TikTok For Business Account with a TikTok Account
- How to deactivate your TikTok for Business account
- How to reactivate your TikTok for Business account
- How to request an account review
- How to troubleshoot age restrictions to link TikTok and TikTok for Business Accounts
- About the Identity feature on TikTok Ads Manager
- How to set up Identity
- How to troubleshoot identity verification issues
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Create a TikTok ad account
TikTok Business Account
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- About TikTok Business Account
- TikTok Business Account Features
- How to switch to a TikTok Business Account
- About business registration
- Business Account integration with Business Center
- About automatic messages for Business Accounts
- How to set up automatic messages for Business Accounts in the TikTok app
- About Business Account Lead Generation
- About Destination Links
- About Review Terms for Review Data
- How to use Destination Links
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Business Verification
TikTok Shop and Seller Center
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- How to set up a TikTok Shop in Seller Center
- Best practices for TikTok Shop
- How to request access to a TikTok Shop in Business Center
- How to connect a TikTok Shop to a Business Center
- How to add new members or partners to your TikTok Shop in Business Center
- How to manage account permissions in Seller Center
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TikTok Organization Account
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- About Organization Accounts
- List of unavailable features for Organization Accounts
- How to create an Organization Account in Seller Center
- How to create an Organization Account in Business Center
- How to link to an existing Organization Account in Seller Center
- How to unlink an Organization Account in Seller Center
- How to log in to an Organization Account on TikTok as a Seller Center user
- How to log in to an Organization Account on TikTok as a Business Center user
- How to grant members access to Organization Accounts in Business Center
- About updating a Personal or Business Account to an Organization Account
- List of Organization Account update eligibility requirements
- How to cancel the Organization Account update in the TikTok app
- How to update a Personal or Business Account to an Organization Account in Seller Center
- How to cancel the Organization Account update in Seller Center
- How to manually end the trial period for Organization Account update in Seller Center
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- Getting started /
- TikTok accounts /
- TikTok Shop and Seller Center /
How to connect a TikTok Shop to a Business Center
You can connect a TikTok Shop to a Business Center to create TikTok Shop Ads and manage permissions for your products and creative assets.
Before you begin
You'll need admin access in your Business Center. Learn about Business Center roles and permissions.
You'll need admin access to a TikTok Shop. If you don't have one, you'll need to create a TikTok Shop first.
Only one Business Center can be linked to a TikTok Shop, but you can share access to the shop with other Business Center accounts. Learn how to add new members or partners to your TikTok Shop in Business Center.
How to connect a TikTok Shop to a Business Center
To connect a TikTok Shop to a Business Center:
Sign in to your Business Center account.
Click Accounts in the left-hand menu.
Click Shops.
Click Add Shop.
Choose the shop you want to add and click Start setup in TikTok Seller Center. If you don't have a TikTok Shop yet, you can click Create a new TikTok Shop.
Complete the steps in Seller Center and click Finish Setup.
