About catalogs

A catalog is an asset that allows you to store information about the products you want to promote on TikTok. When you create a catalog, you can create Video Shopping Ads (for Catalog) that show specific products with up-to-date information about each product, such as price, availability, sizes, and more.

Creating a catalog lets you:

• Upload key information about your products directly to TikTok Ads Manager, including names, descriptions, prices, images, videos, and more.

• Manage your products by creating product sets and automated rules to customize the information about your products.

• Generate custom videos for all products in your catalog using our Video Template and Dynamic Video Generator tool.

Using a catalog is a good solution for anyone looking for an efficient way to create and manage ads that feature a variety of products, such as an online retailer.

You can create catalogs on TikTok Ads Manager, or one of TikTok's partners, including:

• BigCommerce

• Ecwid

• Shopify

• Square

• Loja Integrada

• TRAY

• VTEX

• PrestaShop

• WooCommerce

• OpenCart

To learn more about creating catalogs, refer to How to create a catalog.