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How creators can find and join TikTok One projects

Last updated: July 2025

Creators can find projects in various locations, depending on whether a creator is looking to apply for projects or responding to invitations for projects. Creators can then see project details and decide to join a project.


Before getting started

Creators must sign up for TikTok One in order to see TikTok One projects and their details. Learn how creators can sign up for TikTok One.


How creators join TikTok One projects by application

  1. Find projects within TikTok One in:

    • TikTok One Home tab

    • TikTok One Projects tab

    • TikTok One Explore tab

  2. Click or tap a project to see more details.

  3. Click or tap Apply or Join.

  4. If applicable, creators must answer questions to see if they are eligible.

  5. The advertiser or TikTok can choose to accept the creator. In some cases, the creator is auto-accepted.

    • If there are no spots left to join the project, creators can apply to join the waitlist, if applicable.

Once accepted, creators can view the collab page to begin the next steps to complete the project. The collab page has all the details about the project including payment, contact information, video requirements, and tips and tricks.


Note: Creators have a limit to the number of applications they can submit each week. Creators can increase their limit by completing projects with well-performing videos.


How creators join TikTok One projects by invitation

  1. If an advertiser or TikTok sends a creator an invitation, it can be found in:

    • TikTok One Inbox

    • TikTok One Home

    • An email (if an email address was provided)

  2. Click the invitation to see an overview of the project.

  3. To see more project details, select I'm interested at the bottom.

    • Note: Creators have a response period of 7 days. If they do not accept or reject the invitation within 7 days, the invitation will expire.

  4. To accept the project and its details and requirements, click Accept.

    • If applicable, the creator can choose to negotiate price, which will alert the brand to either accept, deny or counter-negotiate.

Once accepted, creators can view the collab page to begin the next steps to complete the project. The collab page has all the details about the project including payment, contact information, video requirements, and tips and tricks.


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