How to turn on Don't show on TikTok profile option in TikTok Ads Manager

The Don't show on TikTok profile option in TikTok Ads Manager allows you to manage your organic profile visibility. When you create an ad, you can choose to hide the ads from appearing on your linked account profile page. The Don't show on TikTok profile option may be right for you if:

• You have a single business account and wish to launch multi-language or region-specific campaigns.

• You separate organic and paid content strategies to maintain a consistent brand image.

• You don't wish to display sponsored content on your profile page.

How to turn on Don't show on TikTok profile option in TikTok Ads Manager

To turn on Don't show on TikTok profile option in TikTok Ads Manager:

1. Log in to TikTok Ads Manager and create or edit an ad.

2. In the Ad details section, click the Don't show on TikTok profile box to turn on this option.

3. After you complete the rest of the ad setup, click Submit to send the ad for review.

Learn how to view campaign or ad status in TikTok Ads Manager in the Campaign tab. To turn on Don't show on TikTok profile in the TikTok app:

1. Click the designated post you don't want to show on your profile.

2. Click on the three dots and choose Ad settings.

3. In Display settings, turn on Don't show on TikTok profile.

4. Click Save.

When you turn on Don't show on TikTok profile, the post will be visible from your profile as the owner, with an ad label. The post will also be visible for people who view it in their feed and click into your profile directly.