How to view the media agency partnerships in TikTok Business Center

Regularly reviewing your media agency partnerships in TikTok Business Center helps both agencies and clients maintain a clear understanding of their collaborations.

How to view media agency partnerships in TikTok Business Center

The specific steps for viewing media agency partnerships in TikTok Business Center vary based on your role and the Business Center type.

To view media agency partnerships as an agency:

1. Log in to your Business Center.

2. From the left hand side menu, click Partners.

   • Or if the Business Center is an Enterprise Business Center, from the left hand side menu, click Organization.

3. Choose the Direct Business Center you are partnering with. A Media agency partnership label next to the Business Center name indicates that you have formed a media agency partnership at the Business Center level with the Business Center.

4. Go to the Shared with you tab, and click Advertiser accounts. You will see a list of ad accounts the client has shared. The Partnership type column clearly indicates which accounts have formed a partnership with you.

   • Media agency along with a start date: You have formed a partnership with the ad account.

   • Others with a Request in review label: Your request to form a media agency partnership with the ad account is under review.

   • Others without a Request in review label: You haven't requested to form a partnership with the ad account.

5. (Optional) To view past partnerships, click Historical media agency partnership to see a record of all previous collaborations, displaying the ad accounts involved and the start and end dates of the partnerships.

   • Note: Historical data will be available for partnerships established from 2026 onwards. Agency Business Centers will only be able to view historical partnership data for the Business Centers they are currently partners with.

To view the media agency partnerships as an agency's client:

1. Log in to your Business Center.

2. From the left hand side menu, click Partners.

   • Or if the Business Center is an Enterprise Business Center, from the left hand side menu, click Organization.

3. Choose the Agency Business Center you are partnering with. A Media agency partnership label next to the Business Center name indicates that you have formed a media agency partnership at the Business Center level with the Business Center.

4. In the You've shared tab, click Advertiser accounts. You will see the list of ad accounts you have shared with the agency. The Partnership type column clearly identifies the ad accounts that have a partnership with the media agency and the partnership start date.

   
   

By regularly viewing your media agency partnerships, you can ensure all collaborations are accurately recorded and managed.