FAQs for Linking TikTok to TikTok For Business

Can I use my email and password from TikTok For Business to log in to TikTok once I link the accounts？

No, even after you link the accounts, you can only log in to TikTok with your TikTok email and password. However, once the accounts are linked, you can use your TikTok For Business or TikTok login information to access TikTok For Business.

Can I link my TikTok account to multiple TikTok For Business users or accounts?

No. A TikTok account can only link to one TikTok For Business user/account at a time. If you wish to link to another TikTok account, you must first unlink the current account and link to a new one.

Can I link my TikTok For Business account with more than one TikTok account?

No, you can only link your TikTok For Business user account to one TikTok account at a time.

How can I tell if my TikTok For Business account is linked to a TikTok account?

You can check this on your TikTok For Business User Settings page.

If the owner of the TikTok account removes TikTok For Business's access to their account from the TikTok app, will the accounts still be linked?

No, the accounts will cease to be linked, regardless of whether the unlinking occurred on the TikTok app or the TikTok For Business User Settings page.

How will delivery of Spark Ads be impacted if the owner of the TikTok account removes TikTok For Business's access to their TikTok account via the TikTok app?

There will be no impact to previously published ads using Spark Ads, and they will keep running until paused. However, you will be unable to select the Identity of the unlinked TikTok account and use their videos when creating new ads.

How will the delivery of Spark Ads be impacted if the linked TikTok account is unlinked via the TikTok For Business User Settings page?

There will be no impact to previously published ads using Spark Ads, and they will keep running until paused. However, you will be unable to select the Identity of the unlinked TikTok account and use their videos when creating new ads.

How will delivery of Spark Ads be impacted if they are linked to a TikTok Business Account that is deleted or canceled?

The system will pause all the published Spark Ads using videos owned by that Identity, and you will be unable to select that Identity when creating new ads.

If I used a third-party account to log in to my TikTok account when linking with TikTok For Business, will the accounts remain linked if the third-party account is ever deleted or paused?

No, if the third-party account you used to sign in to TikTok is ever deleted, canceled, or paused - your TikTok and TikTok For Business accounts will display unlinked. You can always confirm the status of your linked accounts from your TikTok For Business user setting's page.

How do I unlink my TikTok account from a TikTok For Business account?

For help unlinking your TikTok account from your TikTok For Business account, refer to How to Unlink a TikTok Account from an Existing TikTok for Business Account.