Web measurement
List of supported events by Airbridge
Mobile Measurement Partners (MMP) help you track app data, link installs and in-app actions to digital marketing campaigns, and measure ROI for your campaigns.
The Airbridge events that can be mapped in TikTok are listed in the table below:
TikTok Event | TikTok Event Name (Legacy Integration) | TikTok Event Name (SAN Integration) |
Install | Install | Install |
Launch App | Launch App | Launch App |
In-App Ad Impression | In-App Ad Impression | In-App Ad Impression |
Purchase | Purchase | Purchase |
Add to Cart | Add to Cart | Add to Cart |
View Content | View Content | View Content |
Search | Search | Search |
Login | Login | Login |
Registration | Registration | Registration |
Add Payment Info | Add Payment Info | Add Payment Info |
Add to Wishlist | Add to Wishlist | Add to Wishlist |
Start Trial | Start Trial | Start Trial |
Subscribe | Subscribe | Subscribe |
Unlock Achievement | Unlock Achievement | Unlock Achievement |
Complete Tutorial | Complete Tutorial | Complete Tutorial |
Achieve Level | Achieve Level | Achieve Level |
Rate | Rate | Rate |
Spend Credit | Spend Credits | Spend Credit |
Learn about TikTok for Business Airbridge Integration.