Mobile Measurement Partners (MMP) help you track app data, link installs and in-app actions to digital marketing campaigns, and measure ROI for your campaigns.
The AppsFlyer events that can be mapped in TikTok are listed in the table below:
TikTok Event | TikTok Event Name (Legacy Integration) | TikTok Event Name (SAN Integration) |
Add Payment Info | Add_payment_info | AddPaymentInfo |
Add to Wishlist | Add_to_wishlist | AddToWishlist |
Launch APP | Launch_app | LaunchAPP |
Complete Tutorial | Complete_tutorial | CompleteTutorial |
Create Group | Create_group | CreateGroup |
Create Role | Create_role | CreateRole |
Generate Lead | Generate_lead | GenerateLead |
In-App Ad Click | InApp_ad_click | InAppADClick |
In-App Ad Impr | InApp_ad_impr | InAppADImpr |
Ad Revenue | N/A | ImpressionLevelAdRevenue |
Join Group | Join_group | JoinGroup |
Achieve Level | Achieve_level | AchieveLevel |
Loan Apply | Loan_application | LoanApplication |
Loan Approval | Loan_approval | LoanApproval |
Loan Disbursal | Loan_disbursal | LoanDisbursal |
Login | Login | Login |
Rate | Rate | Rate |
Search | Search | Search |
Spend Credit | Spend_credits | SpendCredits |
Start Trial | Start_trial | StartTrial |
Subscribe | Subscribe | Subscribe |
Unlock Achievement | Unlock_achievement | UnlockAchievement |
Add To Cart | Add_to_cart | AddToCart |
Checkout | Checkout | Checkout |
View Content | View_content | ViewContent |
Purchase | Pay(Purchase) | Purchase |
Registration | Registration | Registration |
Learn about TikTok for Business Appsflyer Integration.