About Top Feed for Reach & Frequency Campaigns

Last updated: December 2024

Top Feed is a feed type option for Reach & Frequency campaigns that places your video ad into the first in-feed ad slot.


Note: Reach & Frequency buying is currently only available to qualified customers. Please contact your sales representative for more information. Learn more about Reach & Frequency.


Benefits

We highly recommend enabling Top Feed for your key branding moments due to its premium position and predictability.

  • Premium position: As the first ad shown after the initial organic videos, Top Feed ads are in a premium position to generate mass awareness.

  • Predictability: As a Reach & Frequency campaign, Top Feed ads benefit from advanced reservation and frequency management capability.


How to select Top Feed for Reach & Frequency campaigns

You select Top Feed within the Feed type options for Reach & Frequency campaigns. Learn how and where within the instructions for how to create Reach & Frequency campaigns.