About TikTok Ad Network's (formerly TikTok Pangle's) trust framework

When you place ads on TikTok Ad Network (formerly TikTok Pangle), we commit to provide an effective and trusted advertising platform for advertisers globally. The TikTok Ad Network trust framework consists of three parts: traffic security, media transparency, and third-party brand safety solutions.

TikTok Ad Network traffic security

We use a combination of automated and manual solutions to detect and filter invalid traffic, ensuring your ads are seen by real users. This helps protect your budget and campaign performance from non-human activity. Learn more about TikTok Ad Network's (formerly TikTok Pangle's) traffic security system.

TikTok Ad Network media transparency

We believe in providing clear visibility into where your ads are running. Through TikTok Ads Manager, you have access to tools that show which publishers are in our network, report where your campaigns have been delivered, and set a block list to help control where your ads are running. Learn more about TikTok Ad Network (formerly TikTok Pangle) media transparency solutions and how to use the TikTok Ad Network (formerly TikTok Pangle) block list.

TikTok Ad Network third-party brand safety

In addition to TikTok Ad Network's first party trust solutions, we partner with industry leaders in brand safety measurement for third-party validation. Third-party verification includes post-bid brand safety and viewability reporting. Through these partnerships, TikTok Ad Network integrates content risk assessment and invalid traffic monitoring with market-leading authority.