Account solutions
TikTok Business Account
Unlock performance insights, creative tools, and exclusive account features you need to grow your business. Learn how to do all of this with a TikTok Business Account.
Get started
The numbers don't lie
68
%
of users look up reviews of a product/brand on TikTok
Source
TikTok Marketing Science Global eCommerce Study 2021 conducted by Material
48
%
of TikTok users are interested in making a purchase on or from TikTok in the next 3 months
Source
TikTok Marketing Science Global eCommerce Study 2021 conducted by Material
55
%
of people on TikTok say TikTok helps them discover new products/brands
Source
TikTok Marketing Science Global Entertainment Study conducted by Material
TikTok World 2025
Missade du LIVE-sändningen eller vill du se höjdpunkterna igen? En komplett inspelning är nu tillgänglig.
Tap into TikTok's Business Account features
Learn what works for your audience with analytics
Get clear insights with the Analytics feature. See how your content is performing alongside data on account growth and audience demographics.
Scale your brand presence and build your engagement
Drive sales with business-friendly features
Get inspired with creative tools
How to get started
Download TikTok
1. Download TikTok
Visit the Apple App Store or Google Play Store to download the TikTok app. Once the app is installed and opened, find the Profile icon in the bottom menu bar and click "Sign Up" to register.
2. Set up your free Business Account
In the app, click “...” on the top right of the Profile page, go to Settings and privacy then click Manage account and select Switch to Business Account. Choose the category that best fits your business to receive customized content, events, and solutions.
3. Start creating
Use your new Business Account to create content and explore the world of TikTok. You can check out our suite creative tools to help you get started. Happy posting!
Success stories
Glitter Friends (@healthy_skincare)
Meet Jhyll, owner of Organic by Glitter Friends. She shares her healthy lifestyle tips and has gained 825.1K followers. Since creating her Business Account, Jhyll has expanded sales both locally and internationally.
Glitter Friends (@healthy_skincare)
Meet Jhyll, owner of Organic by Glitter Friends. She shares her healthy lifestyle tips and has gained 825.1K followers. Since creating her Business Account, Jhyll has expanded sales both locally and internationally.