A catalog is a type of asset on TikTok Ads Manager. It allows you to store information about your products. When assigning roles and permissions to your members, they'll be able to automatically create a variety of ads.
Note: Only Business Center Admin members can assign permissions to catalogs. Learn how to add members to Business Center.
Each catalog can be assigned up to 100 Business Center users and each user must be assigned permission-level access. For example, an ad account and catalog should be linked to the same Business Center for users to use a Catalog for ad creation in Ads Manager.
See the table below for a full breakdown of Admin vs Standard roles.
Business Center - Level Roles | Admin | Standard |
Create/Remove catalogs | Yes | No |
Manage catalogs | Yes, only assigned with catalog-level permissions | Yes, only assigned with catalog-level permissions |
Assign member | Yes | No |
Share with partner | Yes | No |
See the table below for catalog-level permissions.
Catalog-Level Permissions | Catalog Management | Ad Promotion |
Use Catalog for Ad Creation | Yes | Yes |
View catalog in Catalog Manager | Yes | Yes |
Upload/update products | Yes | No |
Create product sets | Yes | No |
Link pixels with catalogs | Yes | No |