About Placement for your upgraded Smart+ experience

Last updated: October 2025

After creating a new Sales, Lead Generation, or App Promotion campaign, Automatic placement is set by default. Depending on your region, automatic placement may include ad placements on non-TikTok partner surfaces, through the TikTok Pangle network. You can additionally choose brand safety options.


If you prefer more manual control, choose the Select placement option. You can choose the specific placements you'd like to include.