How to add an App Profile Page to a campaign
An App Profile Page is a fast-loading instant page experience that helps improve the delivery performance of iOS 14 Dedicated Campaigns by acting as a bridge between TikTok and the App Store.
How to add an App Profile Page to a campaign
Log in to TikTok Ads Manager.
Create a new campaign.
Select the App promotion advertising objective and App install as the campaign type.
Ensure the iOS 14 Dedicated Campaign toggle is on.
Select an iOS app and check Use app profile page to optimize delivery.
Under Placement, we recommend selecting TikTok only placement when optimizing AEO as other placements will show regular DC ads.
Complete the rest of the ad group selections and click Next.
Tip: Set your Daily or Lifetime Budget to at least 20 times your estimated cost per installation to ensure you have enough budget to pass the learning phase. Try to start your campaign with a broad audience.
From the Ad creation page, go the Destination Page module.
Under App Profile, click +Create to create a new App Profile Page or click +From Library to select an existing App Profile Page from the Instant Page library.
Then finish building your ad and click Submit when you are ready to publish.