English
Create an Ad

TikTok accounts

  1. Getting started /
  2. TikTok accounts /
  3. TikTok accounts overview /

How to link an existing TikTok For Business Account with a TikTok Account

Last updated: July 2025

There are three ways you can link a TikTok account with your current TikTok For Business account.

  • TikTok For Business log in page

  • TikTok For Business User Settings page

  • TikTok Ads Manager's Ad Creation page

  • Creative Selection Drawer


Before you begin

Before you link an existing TikTok for Business Account with a TikTok Account, learn more about:


How to link an existing TikTok For Business Account with a TikTok Account

To link an existing TikTok For Business Account with a TikTok Account from the log in page, user setting page, and ad creation page:

From the log in page:

  1. Go to the TikTok For Business Log in page.

  2. Click Log in with TikTok.

  3. Sign in to your TikTok account or create a new one.

  4. Click Authorize.

  5. Select Link with an existing TikTok For Business account.

  6. Enter your TikTok For Business log-in credentials.

  7. Click Confirm.

From the user settings page:

  1. Sign in to your TikTok Ads Manager.

  2. Click the profile icon.

  3. Click User settings.

  4. Select the Personal Info tab.

  5. Click Link TikTok account under Profile.

  6. Either log in to your TikTok account or sign up for a TikTok account.

  7. Note: If you receive a notification that you are "Unable to link" because the "TikTok account is already linked to another account," click Log Out and try linking a different TikTok account.

  8. Click Authorize to give TikTok For Business access to your TikTok account.

Once the accounts are linked, the name of the linked TikTok account will appear on the TikTok Account field on the User Settings page.


From the ad creation page:

  1. Sign in to your TikTok Ads Manager.

  2. Click the Campaign tab.

  3. Click Create.

  4. Select your Campaign and Ad group settings.

  5. Click Next.

  6. Toggle on Use TikTok account to deliver Spark Ads, in the Ad tab.

  7. Click Connect account.

  8. Log in to your TikTok account or sign up for a TikTok account.

    • If you do not have an account, you will be directed to a Sign up page.

    • Complete the required information, check the authorization boxes, and choose the category of your business.

    • Click Confirm to continue, and your existing TikTok for Business and new TikTok account will be linked.

From the Creative Selection Drawer:

  1. Log in to TikTok Ads Manager.

  2. Click the Campaign tab.

  3. Click the Ad tab and enter the ad details.

  4. Select Add creatives and choose the TikTok Posts tab.

  5. Select the TikTok post you want to use.

  6. Click Link TikTok Account.

  7. Log in to TikTok by choosing one of the applicable methods.

  8. Check the authorization boxes.

  9. Complete the rest of the ad settings and click Submit to publish your Spark Ads with your linked TikTok account.


When you link a TikTok account to an existing TikTok For Business account, you will be able to use your TikTok and your TikTok For Business log-in credential to access TikTok For Business.


Learn how to unlink a TikTok Account from an Existing TikTok for Business Account.

Related Articles
About linking a personal TikTok account with a TikTok for Business account
How to link a new TikTok for Business account with a TikTok account
Types of TikTok accounts