What to do if your ad or ad group was rejected on TikTok

If your ad was rejected or restricted, you'll get a notification about any policy violations that led to our decision. You can edit your ad to solve any issues caused by policy violations, create a new ad, or appeal the decision.

What to do if your ad or ad group was rejected on TikTok

You can check the status of your ads or ad groups in review in the Campaign tab in TikTok Ads Manager. To learn more about why your ad wasn't approved:

1. Go to TikTok Ads Manager.

2. Click Campaign.

3. Find the ad or ad group that was rejected or restricted.

4. Click the Disapproved label.

5. You'll see an explanation about why your ad or ad group was rejected or restricted.

6. Click View more to learn details about ad policies and suggestions for how to solve any issues. You'll also find information about which placements and audiences are affected by the policy violation.

7. Click Edit ad to make any changes to your ad or ad group. Learn how to edit ad settings in TikTok Ads Manager.

8. When you're finished, your ad will be submitted for another review. Learn about changes that require additional review.

If you think your ad was rejected by mistake, learn how to appeal a rejected ad or ad group.