About iOS 14.5+ dedicated campaign limits

Last updated: September 2024

TikTok Ads Manager allows you to create dedicated campaigns that will only include people with iOS 14.5+. While dedicated campaigns provide a solution that only includes iOS 14.5+ devices, there are some product features in the campaign and ad creation process that are impacted. You can only have 15 dedicated campaign IDs for each iOS app registered with TikTok Ads Manager.

To manage your dedicated campaigns, we've created a set of statuses to track your quota of iOS 14.5+ dedicated campaigns. These statuses will be referenced in various locations on TikTok Ads Manager and include the following:

  • Available campaigns: Dedicated campaigns that are available to use in new campaigns.

  • Campaign in use: Dedicated campaigns that are currently being delivered or scheduled.

  • Available after reset: Recently paused or deleted campaigns need 72 hours to be released before they become available.

Note: An iOS 14.5+ dedicated campaign must be manually deleted or paused in order to be available after reset. If it simply runs out of budget or expires, it will remain in use.

Learn how to create a dedicated campaign.

Learn how to check dedicated campaign availability.