Preview like a pro: New standalone Ad Preview Tool, shareable URLs, and Bulk Preview in TikTok Ads Manager
4 minute read
Introduction
In the fast-paced world of digital advertising, ensuring your TikTok ad looks and functions perfectly before launching is crucial. With TikTok Ads Manager’s shareable URL, Bulk Preview, and QR code preview features, you can now seamlessly preview ads before they go live—whether you're working solo or collaborating with a team. These tools offer a quick, efficient, and accessible way to review and refine your campaigns before launch.
What is TikTok Ads Manager’s Ad Preview feature?
The ad preview feature in TikTok Ads Manager lets you generate a shareable URL or QR code to visualize how your ad will appear on the platform. You can also use the new Ad Preview Tool. These previews help brands, agencies, and marketers ensure creative excellence, optimize ad performance, and collaborate efficiently before publishing.
Why use TikTok Ads Manager’s Ad Preview feature?
Every ad campaign tells a story. But how do you ensure that your story is engaging, visually striking, and free of errors before it reaches millions?
Catch errors before launch: Make adjustments before your campaign goes live.
Streamline approval processes: Share the ad preview with clients or internal teams.
Improve collaboration: Give stakeholders direct access to ad creatives.
Ensure brand consistency: Verify that your ad aligns with your brand guidelines and objectives.
With bulk previewing capabilities, you can now save time and enhance efficiency when managing multiple campaigns.
Generate a shareable ad preview URL
TikTok Ads Manager allows you to generate a 30-day shareable link that lets you preview your ad before it goes live. Anyone with access to the link can view the ad preview, making it easy to share with your team or clients. However, it's important to note that preview URLs are not password protected, so ensure you share them securely and only with people you trust.
Bulk generate ad preview URLs and QR codes
If you manage multiple campaigns, bulk previewing is a time-saving solution. You can select multiple ads and generate preview links in bulk. Once exported, your file will include key information such as Ad Name, Ad ID, Preview URL or QR Code, and Expiration Date. This feature streamlines workflows and ensures that your team has quick access to all necessary preview details.
Mobile ad previews with QR codes
If you prefer to preview ads on a mobile device, TikTok Ads Manager enables you to generate QR codes for instant ad previews. Simply scan the QR code with the TikTok app, and your ad will be displayed in the For You feed. QR codes remain valid for seven days, giving you ample time to review and make any necessary adjustments.
Preview ads in TikTok Ads Manager or a standalone option
The Ad Preview Tool also serves as a way to preview ads. This tool enables you to upload creatives and visualize how your ads will appear across various devices.
How it works
Preview Ads via shareable URL
Before generating a preview URL, ensure that your ad is approved. In TikTok Ads Manager, you can create a preview URL without waiting for the ad to go live. Once generated, simply share the link with your team or clients to review it on a desktop for 30 days. This method allows for easy collaboration and refinement before launching your campaign. Learn more about how to preview ads via shareable URL.
Bulk generate ad preview URLs and QR codes
For bulk previewing, select multiple ads in TikTok Ads Manager, then click Bulk Share Ads to generate previews for multiple ads simultaneously. You can then export a file that contains Ad Names, Ad IDs, URLs, and QR Codes. This method enhances efficiency by allowing advertisers to manage multiple previews in one streamlined process. Learn more about how to bulk generate ad preview URLs and QR codes.
Preview ads on mobile using a QR code
If you want to preview your ad directly within the TikTok app, generating a QR code is the perfect solution. Once created, you can scan the QR code using the TikTok app, and the ad will be displayed in the For You feed, allowing you to see how it will appear to users. This method is quick and effective for on-the-go reviews. Learn more about how to preview ads on your mobile device using a QR code.
Preview ads with a User ID
Another way to preview ads is by using your User ID. You can find your User ID in TikTok’s app settings and enter it into the Ad Preview section in TikTok Ads Manager. Once entered, open the TikTok app and refresh your home feed to view your ad as it will appear to your audience. Learn more about how to preview ads with a User ID.
Preview with the new Ad Preview Tool
You can access the tool directly within TikTok Ads Manager in the Tools section. If you do not have a TikTok Ads Manager account, you can access the tool as a standalone option to instantly preview creatives across different devices and formats. You can also share this tool with others who do not have access to a TikTok Ads Manager account.
Benefits
Ensuring your ad is perfect before launch is crucial for a successful campaign. TikTok Ads Manager’s preview features offer several advantages.
Ensure ad accuracy: Spot and correct mistakes before your audience sees them.
Improve collaboration: Easily share previews with your team and stakeholders.
Optimize performance: Test different placements and formats to ensure the best user experience.
Save time: Quickly generate bulk previews, reducing the time spent on manual reviews.
No extra costs: These preview features are completely free and do not impact your ad spend.
Customer Testimonal
"Bulk Preview Ads via URL saves a significant amount of time. This new preview method is much simpler and easier for the client and us. This alleviates the heavy workload associated with generating previews for our team, allowing us to free up valuable time for strategic planning and optimization!" - Arian, Paid Social Associate Account Director
Preview your ad now
Ready to streamline your ad review process? Start sharing your ad previews via URLs and QR codes today or learn how to use the Ad Preview Tool in TikTok Ads Manager.