• 41%

  Ad Recall vs. 29% benchmark

• +22pt

  lift in Purchase Consideration

• 1.6M

  DOOH impressions across 323 screens

As the first-ever Out of Phone TikTok campaign in Switzerland, Rivella proved TikTok's reach extends far beyond the app, opening the DOOH budget conversation for every Swiss advertiser.

• 87.7K

  Category Search Hub Pages Vues

• +30%

  Incremental conversions

• +7.2%

  Intent (BLS, 6+ impressions)

Turning France’s 2026 BAC results moment into full-funnel growth with Category Search Hub and Unified Lift.

• +27%

  lift in Ad Awareness

• 〜7M

  unique users reached

• 88%

  lift in Ad Awareness driven by TikTok on 67% of media spend

L'Oréal DACH paired TikTok's premium video formats with its first Out-of-Home activation to launch Armani Beauty's Power of You fragrance, lifting Ad Awareness by 27% and reaching 7 million people across Germany.

• +9.5%

  sales uplift (Creator Asset)

• +€62K

  incremental value (Creator Asset)

• €2.4x

  ROI (Creator Asset)

Learn How Nurofen Migraine is Driving Incremental Sales and ROI in the Netherlands with TikTok’s Brand and Creator Assets.

• 45%

  increase in conversions

• 74%

  increase in ROAS

• 31%

  reduction in cost per conversion

Turning TikTok's halo effect into measurable conversion growth for Turtlebox

• +24%

  watchtime vs. TikTok avg.

• +53%

  VTR 6-sec vs. TikTok avg.

• 5M+

  impressions (Berlin & Munich over 4 weeks)

JBL leverages brand ambassador Dilara to bring content into the real world using TikTok's new "Out-of-Phone" format to reach new audiences and drive engagement across in-app and offline touchpoints.

• 4x

  absolute budget spending leveraging D7 tROAS solution

• 184%

  D7 ROAS progression from D0 ROAS

• 100%

  of the client’s ad revenue D7 ROAS KPI achieved

Bravestars scales iOS growth 4x with Day 7 ROAS ad revenue optimization on TikTok

• 68.3M

  users reached in a single day with TopReach

• 8X

  improvement in Omni Conversion Lift sale over sale

• 2X

  higher blended ROAS from Creator-Led Package creative

Transforming Target's seasonal Circle Deal Days promotional event into a destination shopping moment

• 15%

  lift in Ad Recall among Gen Z and Millenial audiences

• 2.56x

  increase in CTR

• 85%

  increase in app downloads over campaign period

Turning inspiration into app user growth with Strava's full-funnel "Proof of Life" campaign

• 3X

  Higher CTR vs standard brand ads

• +28%

  6-second VTR above benchmark

• 1.8X

  Higher CTR for Creators at Scale content vs. remixed branded content

Launched its first TikTok campaign using Creators at Scale and TikTok Creative Exchange to engage audiences at scale.

• 23M

  Reach across Saudi Arabia

• 1.3M

  Clicks with a 0.97% CTR

• +320K

  Category Search Hub impressions, with 60% engagement rate

Driving summer travel discovery at scale with creator-led storytelling and premium media

• 133%

  lift in new buyer rate

• 118%

  growth in consideration audience

• 17%

  lift in purchases

Driving new customer growth with Consideration Ads