Video Shopping Ads

Video Shopping Ads: Supercharge product sales

Shoppable videos to seamlessly drive sales on your website

Shopping Ads Hero Image

Leverage Video Shopping Ads today

The catalog-based ad solution to maximize website sales

Activate the purchasing power of the TikTok community with Video Shopping Ads, TikTok's e-commerce advertising solution to supercharge sales on your website. Powered by your product catalog, Video Shopping Ads offers tailored product recommendations on the For You page and multiple placements to boost product sales.

Made for e-commerce

What benefits do you get with Video Shopping Ads?

Find new customers and drive conversions
Reach new customers and re-engage previous visitors with dynamic, interest-driven product discovery.
Unleash your catalog's power
Unlock the potential of your product catalog with scalable creative solutions, catalog-exclusive features and seamless checkout experiences
Drive year-round sales
Use Video Shopping Ads to boost product sales during all of your seasonal promotions and evergreen campaigns, leveraging engaging videos and the carousel format.
Maximize discoverability
Boost product discovery and conversions with shoppers through innovative formats and placements
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How we know it works

56 %
of TikTok users say that ads on TikTok lead them to discover new products or brands
1.5 x
TikTok users are 1.5x more likely than other platform users to discover new brands and products on the platform.
70 %
of TikTok users say it seems easy to purchase through the TikTok shopping-related ad they saw
FAQ

Have more questions?

Here are some of the most common questions about Video Shopping Ads. If there’s something else you’re looking for, visit the Business Help Center for more info.

Visit Business Help Center

What do I need to use Video Shopping Ads?

Connect your product catalog and a safe, reliable data connection to get started.
Get started

How does Video Shopping Ads work with TikTok Shop?

I already work with a commerce partner. Are there any integration opportunities using my existing solution?

Are Dynamic Showcase Ads and Collection Ads still available?

How can I run a Video Shopping Ads campaign?

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