- +25%
YoY Black Friday sales (50% increase on Day 1)
- 1.29%
CTR during campaign (+76% vs. benchmark)
- 400%
higher average video watch time vs. other channel
Flip.ro
How Flip.ro drove record-breaking sales with TopView, creators, and full-funnel strategy
- E-commerce
- Solutions (5)
- +4.1pp
Ad Recall and +5.2pp Brand Familiarity in a highly competitive festival environment
- +76%
higher VTR 2s vs benchmark and 2x higher VTR 6s vs benchmark
- +14.6%
VTR 6s on TopView placements during peak festival moments
Maybelline RO x Electric Castle
How Maybelline brought festival culture to life on TikTok
- Makeup & beauty
- Solutions (3)
- +43%
Click-through rate for TopView campaign
- 38%
higher conversion rate vs. non-Smart+ TikTok campaigns
- 7.7%
lower cost per lead vs. other platforms (on equal spend) with TikTok Smart+
Banca Transilvania
How Banca Transilvania used TikTok Smart+ to boost engagement and drive more qualified leads
- Financial services
- Solutions (5)
