How to verify your business on TikTok

Last updated: June 2024

When you create an ad account on TikTok, you'll be asked to verify your business information. This helps us provide better security for users by authenticating the identity of all advertisers and businesses on TikTok. The documents will need to be approved to prevent any impact on your ability to post ads.


Learn more about the Acceptable Documents for Business Verification for your country or region.


Before you begin

Before you begin, you'll need to prepare a digital copy of your business verification document. Make sure that all text on your document is clearly displayed with your business licences or certification number. If you are photographing your document, place it on a dark background and ensure that all the text is legible.


You can submit any of the following supported file formats:

  • .JPEG

  • .PNG

  • .PDF

  • .JPG

Note: The file size can not exceed 10MB.


How to verify your business on TikTok

To verify your business:

  1. Find account settings starting either from TikTok Ads Manager or Business Center:

    1. From within TikTok Ads Manager, go to the Tools module at the top and click Account setup in the settings column.

    2. From within Business Center, select your ad accounts and then click on Go to account settings in the top-right corner.

  2. Click Verify now.

    1. Note: If your account has already been verified, you will see a "Verified" status.

  3. Select your entity type and input your country, business name, and company website (optional).

  4. Upload your certificate information including your acceptable verification document and certificate number.

    1. Note: Make sure the information provided matches the information in the document uploaded.

  5. Click Submit.


Business verification review and completion

After submitting your verification documents to TikTok, we will review your verification request. You'll be able to track the status of your business verification in Ads Manager. If approved, your account will be marked as "Verified", and if rejected, your account will be marked as "Unverified". Your verification documents will be stored and associated with your ad account. Only an account admin or owner can edit verification information.


Appealing business verification rejection

If your business verification application was rejected, you may either repeat the submission process for document verification while ensuring that you have satisfied the above requirements, or request an account review. To request an account review:

  • Log into TikTok Ads Manager.

  • Go to the Tools tab in the top header bar and click Account setup.

  • Select My account.

  • Select Request Review.

If these processes are not successful for verifying your business, you may also contact Customer Support.