Best practices for Product Sets

Last updated: July 2024
  • Refresh your catalog on a daily basis to keep the prices and availability of your product consistent and up to date in both your catalog and website.

  • Minimize out-of-stock products through active monitoring and restocking to ensure all of your products are available to be showcased.

  • Resolve all events and catalog issues to maximize the system ability to target and recommend relevant products to your audience. If your events and catalog have unresolved issues, this may prevent products from being displayed to your audience. Learn more about pixel or app requirements and how to use the Diagnostic dashboard in Catalog Manager to troubleshoot catalog issues.

  • Upload all products into a single catalog instead of creating multiple catalogs. This allows all your products to be matched with your user events, achieving higher match rates. It also enables you to manage your product sets in one place to easily tailor them for different advertising and targeting strategies. Learn how to create a Product Set.

  • Use your full catalog for retargeting to better engage your audience. Using all your products for retargeting allows our system to select the most relevant and suitable products. Learn more about How to set up a Video Shopping Ads campaign.