Cómo configurar Video Shopping Ads con Showcase

Última actualización: febrero de 2026

With Video Shopping Ads, people can browse products on your Showcase by tapping the product card or anchor link, and then buy them on your Showcase. You can use the TikTok profile Showcase in Ads Manager to run Video Shopping Ads.


Note: This is already available to TikTok Ad Accounts registered in the United States, the United Kingdom, China, Vietnam, Indonesia, Malaysia, the Philippines, Singapore, and Thailand.

Before you begin

  • You'll need a TikTok Ads account connected to your official TikTok profile or a Business Center account.

  • If you have a Business Center account, you can grant and request permissions to connect a TikTok profile and TikTok Ads account to create your Video Shopping Ads.

  • If you have a TikTok Shop, you can also choose your TikTok Shop as the Product Source for your Video Shopping Ads. Learn about the differences between TikTok Shop and Showcase.


Cómo configurar Video Shopping Ads con Showcase

Para utilizar Video Shopping Ads con Showcase:

  1. Haz clic en el objetivo Ventas.

  2. Haz clic en TikTok Shop como fuente del producto.

  3. Haz clic en Continuar.

  4. Haz clic en Video Shopping Ads.

  5. Haz clic en Showcase como fuente del producto.

  6. Selecciona el perfil de TikTok que quieres usar.

  7. Termina de configurar el anuncio y publícalo.


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